Everything you need to know about your next event
As an ideal way to raise your event to a whole new level, the Projection mapping in the last decade represents a real trend in the organization of the event. Whether it's 2D or 3D animation, this kind of projection technique will immerse the audience in quite another world of illusion and provide an unforgettable experience and long-lasting impressions.
You've heard about all this and are interested in this kind of video screening technique, but you do not know where to start? Below we will explain what you need to pay attention to and how to organize your next Projection mapping event.
Projection mapping can be relatively straightforward, however, professionals who understand the technology, methods and technique are essential. Companies specialized in this area will be very happy to explain how the whole process works. It is only important that you contact them in a timely manner so that both you and the company you work with have time for a quality project.
The surface you want to project the video animation dictates the amount of projector, or how long they will need to be projection. After engaging a projection mapping company, talk in detail about the event itself, your vision and what kind of projection you are interested in. It is extremely important to explain video mapping to producers exactly what kind of video content you want and what budget you have. To achieve high-quality video projection and the desired effect, keep in mind that the animation surface must be non-reflective.
Plan the project in advance. The time is extremely important for quality project realization. Additionally, editing material, sudden changes, and adding or modifying details at the last minute can affect the quality of the final project as well as your pocket. It is extremely important to pre-define what you want to give in detail to the guidelines and expectations of projection mapping producers. A good organization and a well-defined plan will keep the project safe, within the budget.
Most importantly, if what you have imagined will not enter your budget, be flexible. Talk to your mapping producers and be willing to brainstorm and exchange ideas until you reach the ideal alternative. In order for your event to succeed, both art and technology must create synergy and work together for the desired effect. You and the company you work with are both experts in your area and budget expansion or the creation of a project that will ultimately not be of the highest quality benefits, anyone.
When we talk about Projection or Video mapping, only imagination is the limit. You can orient yourself to the effect of small butterflies dancing on the walls, to the gorillas that crush you, and are as big as the wall itself. In addition to a wide range of options in terms of animation, mapping can also be of an interactive character. For example, with motion capture technology, body movements can affect the projection itself. However, all this has its own price. As with most event technology, video mapping can cost you a lot, but you do not have to. But if you choose to implement it in your next event, you'll be saving a lot on other effects and decorations. You will eliminate the cost of the material itself, transportation, assembly and storage.
Be realistic in your goals and creative with resources, maximizing the usability of space, because even though it may seem costly to invest, projection mapping can be achieved with a reasonable price. It all depends on the size of the surface, the amount of equipment and the complexity of the video animation.
If you would like to implement projection mapping technology in your next event, let us know!